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pranav - Pranav Bhasin's Product Lens

All posts by pranav

Cycling and entrepreneurship

I am a cyclist and an entrepreneur. It was 6 months back, on this very day that I started cycling and its been slightly over 3 years that I ventured into the world of entrepreneurship. And every time I mount on the saddle and gently push the paddles, somehow I can’t ignore the unmistakable similarity between cycling and entrepreneurship. This thought has occurred to me so many times that I finally decided to sit down and write about it. So what is the similarity, you…

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Middle east, the new outsourcing destination?

Last week, I was at the NASSCOM BPO summit and I couldn’t help but notice that quite a few of the sponsors were government agencies or information technology representatives of other countries: a) Royal Government of Bhutan b) UK Trade and Investment c) Information and Technology Association of Jordan d) Scottish Development International e) IT Enabled Services Secretariat Ghana Of these, the one that caught my eye was Jordan, primarily because this was the first time I was seeing a middle east country projecting itself as an…

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Met with Chetan Bhagat at NASSCOM BPO Conference

A picture is worth a thousand words and this one says it all Chetan Bhagat was a valedictory speaker at the NASSCOM BPO Summit and we had the opportunity to have a few words with him after he finished his insightful and inspirational talk. And in case you did not notice, what he is holding in his hand is the live photo gift that we created for him during the summit. We hope he likes it and it finds a permanent spot on his table,…

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Facebook STOP copying from Startups

Two days ago, Mashable reported that facebook is testing out a new feature called “Related Photos”. Read their coverage here: http://mashable.com/2010/05/28/facebook-related-photos/. With this supposed innovation, facebook will now start showing other photos of people who are face-tagged in a photo next to it. The application feature addition is designed to drive users to explore additional photos that may be of interest based on the photo they’re currently viewing, thereby further personalizing the experience (and increasing page views). Just to set the record straight, we have…

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Facebook click fraud?

Last week, we launched a couple of new features related to photo discovery on lifeblob and I decided to run a campaign on facebook to drive some traffic and see how people are responding to the new stuff. Today, I looked at the reports and I was shocked to see the rampant click-fraud going on in facebook. And based on what I hear from others who have run similar campaigns, facebook seems to be least bothered about putting any checks on it. Here is a…

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