Tag Archives: summit

Middle east, the new outsourcing destination?

Last week, I was at the NASSCOM BPO summit and I couldn’t help but notice that quite a few of the sponsors were government agencies or information technology representatives of other countries: a) Royal Government of Bhutan b) UK Trade and Investment c) Information and Technology Association of Jordan d) Scottish Development International e) IT Enabled Services Secretariat Ghana Of these, the one that caught my eye was Jordan, primarily because this was the first time I was seeing a middle east country projecting itself as an…

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Business cards and networking

Most startups underestimate the power of business cards as a marketing tool. The death of the traditional business card is the writing on the wall. With linkedin, twitter and other social media tools making networking so painless, who needs a business card anymore. Plus we all have phones with a few GB of memory that carry our contacts and music all in one device. Die business cards, die and save us some trees – that is how I thought till a few days back. This…

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